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Citi Sound Vault Live
For music fans, Citi Sound Vault is pretty much the pinnacle: megastar performers from just about every genre stepping away from their posh estates and arena tours to play the sort of up-close-and-personal gigs some of them haven't regularly done for decades. Artists such as Sting, Madonna, Metallica and Eminem have graced the series, and a 2020 Grammys week special continues the tradition by bringing four nights of powerful performers to the Hollywood Palladium. Kicking things off is Coldplay, fresh from the release of their ambitious eighth LP, Everyday Life, followed by Brittany Howard of Alabama Shakes, who dropped her soulful solo debut, Jaime, in 2019, and, on night three, Grammy-winning Americana innovator Brandi Carlile. The grand finale comes courtesy of the Jonas Brothers — those three handsome fellas who first emerged in the '00s and tried out a series of winning spinoff projects in the '10s (see Nick's solo career, Joe's DNCE band and Kevin's reality TV career) before reuniting to runaway success around the dawn of the '20s with their fifth studio album, Happiness Begins.
Citi Sound Vault Background
The ongoing series was born in 2017 when Citibank came to a simple but game-changing epiphany: Why only offer early and exclusive access to concerts other people are organizing when they can curate their very own rare gigs? While the company has brought arena-sized artists — Madonna, Katy Perry, Eddie Vedder — to intimate spaces in New York, San Francisco, Los Angeles and Philadelphia, it typically takes over the historic Hollywood Palladium around Grammys week for a wild, nearly weeklong run of shows. The 2017 launch, for example, brought Sting, Metallica, Beck (with a gospel choir, no less) and the Chainsmokers (with pyrotechnics, of course) to the old art deco theater which, it should be noted, has a capacity of 3,700. Citi Sound Vault switched things up in 2018 by lighting up Manhattan's Irving Plaza (capacity 1,025) with performances by a diverse group — 30 Seconds to Mars, Eminem, The National, Childish Gambino and Dave Matthews with Tim Reynolds — before returning to the West Coast in early 2019 with P!nk, Muse and Chris Stapleton. As a bonus, Citi had Guns N' Roses bring '80s hair-metal heat to that ornate 1940s venue in the summer.
The evening was truly magical, having a performer like PINK in a small venue like the Palladium was unforgettable. Staff was friendly, despite a glitch with the balcony vs floor tickets it was a lot of fun!
A lots of people that got there early in the morning to form the line We Were NOT happy the Paladium open all their doors @ the same time which let people that just arrive before the show get in @ same time NOT FAIR:(
To see an arena show in a smaller, more intimate venue was an incredible privilege! Made the 30 min line to get in, over the top expensive drinks and delayed start time worth it!
LOVED, LOVED, LOVED the show! However, the Event Mgmt team could use a lot of improvement. Bought a parking pass through the site for the event. Pass says you cannot enter before 6:30. I pull in at 6:34, and the line to get in to the Palladium was already down the block and in 2 deep! Ticket said doors open at 7:30, however, they didn't start letting us in until approx 8:30, and in the 2+ hours of waiting in the cold, event staff came out and started moving our lines around, eventually making us go around the block, down Selma! They didn't care that groups of people were taking advantage of all the movement and cutting in line, nor did they have any control over the crowd. People were getting heated and I worried there could be some fighting or rushing the line once it started moving. Once the line started moving, people were just cutting in wherever they wanted and there was no security in sight. The 2+ hours that I personally waited in line was for nothing, because huge groups of people just walked up and jumped the line. Fortunately, I didn't see any violence, but people were threatening it. Event staff is hired to do a job, and in this case, it didn't appear that any of them knew what they were doing. Shame on the Palladium for not having better control - this isn't their first rodeo....
