About Bud Light Super Bowl Music Fest
The National Football League and pop music have had an unlikely but successful relationship since the Super Bowl halftime show in 1991 when the year’s hottest boy band, the New Kids on the Block, brought the house down at Tampa Stadium in Tampa, Florida. Throughout the years, this short but sweet halftime gig has only gotten bigger, brighter and more spectacular with performers including Michael Jackson, Britney Spears, U2, Paul McCartney, The Rolling Stones, Prince, Tom Petty and the Heartbreakers, Madonna, Bruno Mars, Beyoncé, Lady Gaga and more. In 2019, the NFL upped the ante even further with the inaugural Bud Light Super Bowl Music Fest, a three-day extravaganza that just nearly overshadowed one of the biggest sporting events in the world. With over 41,000 fans in attendance at Atlanta’s State Farm Arena — and nearly 5 million streaming the performances on Twitter — the fest featured top talents including Super Bowl halftime show alumni Bruno Mars and Aerosmith, as well as Cardi B., Post Malone, and hometown hip-hop heroes Ludacris, Ciara, Migos, T.I., Lil Jon, Lil Yachty and Young Jeezy. In 2020, the second Bud Light Super Bowl Music Fest goes down in sunny Miami, Florida, from Thursday, January 30, to Saturday, February 1, leading up to Super Bowl LIV. On Thursday, DJ Khaled, DaBaby and a few special guests kick off the festivities with their EA SPORTS BOWL Welcome to Miami Showcase at the AmericanAirlines Arena, the palm-tree–lined venue located along the picturesque Biscayne Bay. Friday sees hard rock icons Guns N’ Roses taking over the stage with original members Axl Rose, Slash and Duff McKagen busting out some of their greatest hits. The festival’s Saturday finale features the previous year’s Super Bowl halftime show headliners Maroon 5 along with a special guest. The three-day event also features surprise celebrity and athlete appearances. If the Bud Light Super Bowl Music Fest gets any greater, it could threaten to overshadow the main event itself.